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How To Look Good And Feel Confident


Michaela shares her 7 strategies to help you look and feel good.These were inspired by iconic fashion designers.


“The key is being yourself. Don’t be into trends. Don’t make fashion own you, but you decide what you are, what you want to express by the way you dress and the way to live”
Gianni Versace

“How many cares one loses when one decides not to be something but to be someone”
Coco Chanel

Everyone has a unique combination of physical features and personality characteristics which creates their unique style DNA. So to dress well you need to recognize your unique style DNA. Don’t be tempted to buy styles and trends just because they look great on celebrities and models. The styles may not suit you. You need to find the style and shape of dress which flatters you. There is no point being a poor copy of someone else! Create your own signature look. It will make you feel and look more confident about yourself.


“Fashion is architecture: It is a matter of proportion”
Coco Chanel

To look your best wear the styles and colours that work for your body shape in order to create the perfect visually balanced body shape.

Creating visual balance means recognising that each garment has different characteristics and does different things to our visual appearance. You can lengthen, slim and direct attention to exactly where you want to focus attention, and away from the places you don’t, and, by doing so, you will be able to create a streamlined look that is flattering, balanced and that fits with your style personality.


“The best colour in the whole world is the one looks good on you”
Coco Chanel

Your personal colouring profile is determined by your skin, eye and hair colour. Choose the colours which flatter you by creating colour harmony with your personal colouring.


“The dress must follow the body of a woman, not the body following the shape of the dress”
Hubert de Givenchy

“There’s no such thing as a plain woman. Everyone has attractive points, so my advice is to accentuate your best assets”
Dita von Teese

Knowing your basic body shape and understanding the types of clothes that will accentuate your good features (and minimise your less than perfect bits!), means you’ll be able to dress in a way that really suits you.

Today there are so many options to choose from so you’ll always be able to find something that will complement your body shape, scale, proportions, colouring, personality and life style.

When choosing clothes, your aim is to create the illusion of having a balanced body. The neat hourglass is considered to be the most perfectly balanced body shape with:

View our guide to the body shapes


“Size and fit doesn’t equal suitability!”
Michaela Jedinak

It is important to recognise that fit does not equal suitability and just because something is available in your size it is not guaranteed to be deliver an attractive visual balance in your look. It is best to choose clothes which were designed with you and your shape in mind. Eg if you are an Inverted Triangle body shape (top heavy) no matter how small in size you choose your military jackets or boat neck dresses these items will never look good on you because they are simply creating unwanted volume to your broader frame. The truth is that certain styles and product items simply don’t work for all body shapes no matter how small in size you choose them in. So, again it is not the size that matters here. Choose the styles that will create body harmony with your body shape.

The same dress design can’t fit everyone even if they are the same size.
Example: These women are all of the same size UK 12, but are completely different to one another in height, proportion, body features and body shape as a result the same dress in size 12 will all look different on them and won’t suit or create visual balance for everyone.


“A woman is never sexier than when she is comfortable in her clothes”
Vera Wang

“Luxury must be comfortable, otherwise it is not luxury”
Coco Chanel

It is important that you not only look good but feel comfortable. If you can’t move, sit and walk comfortably in your dress you will look awkward in the outward appearance and will constantly fuss about your dress rather than being able to enjoy other activities.


“My mother always said that we were too poor to buy too cheap”
Jil Sander

“When putting a wardrobe together, if your budget is limited, the most important thing is having the discipline to invest in one or two beautiful key pieces and mixing these with classic pieces. Plan your long-term wardrobe. Only buy pieces that you can’t live without; don’t be tempted by disposable”
Roland Mouret

When buying clothes consider the cost per use, not the cost per item. A £500.00 dress worn 15 times is better value than a £50.00 one left in the wardrobe. Clothes shopping is an investment in yourself not short term shopping therapy. Be especially careful at sales. Many ‘bargains’ are never worn because the motivation was the sale prize not the suitability.